The owner or CEO of a business who could locate and negotiate their business space if they had to, but who knows the value of their time and would rather use a specialist to facilitate space negotiations. These are busy professionals who want to be freed up to focus on what they do best.
The individual concerned with getting the best possible business location, for the best terms, in the least amount of time, and with the least amount of disruption to their business. Oftentimes, these are professionals with prior experience in commercial real estate, who have seen how big the financial gains can be when negotiations are handled by someone who is a recognized specialist in their field.